Innovation from tradition
Next Generation Glassware
Tradition-steeped company meets innovation factory. For almost a century, we’ve been consistently in search of the next big inspiring idea. Our invention of signature glass design more than 60 years ago opened a whole new range of branding opportunities and revolutionised an entire sector.
You can find our latest innovations in the following overview.
RASTAL Living Brands® - wins
German Innovation Award 2025.
The German Design Council has honored the new RASTAL Living Brands® concept with the prestigious German Innovation Award 2025 in the “Excellence in Business to Consumer” category. The German Innovation Award recognizes products and solutions that are characterized by an exceptionally high degree of innovation, clear effectiveness and special benefits for users.
RASTAL Living Brands® marks a technological milestone in brand-oriented glass finishing. The newly developed process impressively enhances the natural perlage of beverages such as beer, sparkling wine or champagne specifically at the marked point in the glass. […]
Video Demonstration:
Beer Sparkling Wine
Direct contakt:
Carsten Kehrein
Head of Design and Innovation
Tel.: +49 2624 16192
E-Mail: carsten.kehrein@rastal.com
AI.Art by RASTAL
When words become unique glass decoration.
Artificial intelligence (AI) is omnipresent: it has long been part of the algorithms of many search engines, helps with intelligent field irrigation in agriculture, and writes weather reports, stock market news, and sports highlights. The RASTAL Design Studio has intensively dealt with the topic of AI and now enables its customers to develop effective glassware decoration ideas with the help of AI.
More information
Innovative i.xQR-Codes
More than a beautiful touchpoint.
Create distinctive and visually appealing i.xQR codes according to your own wishes. The following possibilities arise through the use of our innovative i.xQR codes:
- Dynamic contents
- Time controlled campaigns e.g. advent calendar
- Statistics and directly campaign feedback
- Smart entertainment and gamification
- The consumption situation becomes interactive
More information
Rastal Smartglass®
Your best digital media asset.
The innovative, sustainable and interactive combination of drinking glasses and transponder connects your brand directly to the consumer via their smartphone. Every smart drinking glass has a unique worldwide identity. Without any app installation, it communicates and interacts with every NFC-enabled and device.
